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WEBSITE Kyra Mutton WEBSITE Kyra Mutton

Essential Website Features Every Business Needs in 2024

In 2024, a business’s website is more than just an online presence - it’s a digital storefront (yes, it’s still a storefront even if you’re not selling actual items) that represents your business online, and an engine that drives online conversions (soz, you can’t just rely on social media!). As technology evolves and user expectations rise, it’s so important to stay ahead of the curve with a website that not only meets but exceeds modern standards.

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BUSINESS Kyra Mutton BUSINESS Kyra Mutton

Creating a Brand Voice: Why It Matters and How to Do It

In the crowded marketplace of today, standing out is more crucial than ever. One of the most effective ways to differentiate your business is by developing a strong, unique brand voice. A brand voice isn’t just about what you say, but how you say it. It embodies your brand’s personality, values, and mission, making it an essential element of your overall branding strategy.

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